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Shopping News
Sep 01, 2012


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A Step Up

Shoe shopping at Saks goes from great to glamorous with the opening of 10022 Shoe.
Story: Jennifer Wells

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Did Saks Fifth Avenue’s shoe department really need an overhaul? Not particularly. Still, work is nearly complete to make shoe shopping at Saks even better—in fact, shopping at Saks’ new 10022 Shoe department will give you the high-end feel and glam atmosphere that you expect when shopping for fashionable designer footwear. The entirely rebranded department, set to open late this month, will wow you with its art-influenced environment, expansive space (double the size of the previous shoe department) and luxury accommodations.
Expect conversation areas with posh seating, attentive personal shopping and upscale touches, including a spec- tacular bubble chandelier. Saks has also added a high-tech touch with the addition of iPad lookbooks, which grant shoppers access to the store’s entire selection of shoes. New brands include Manolo Blahnik, Valentino, Yves Saint Laurent and Michael Kors, not to mention Saks exclusives like Giuseppe Zanotti, Fendi, Miu Miu, Sergio Rossi, Brian Atwood and B Brian Atwood (yes, plan to stay awhile). All of this fabulousity comes with a completely rebranded, nation- wide image and a new name to boot—10022 Shoe—indicating that Saks’ shoe department is “its own zip code.” With dou- ble the shoe selection, you’ll be dying to become a resident. One Plaza Frontenac, 314.567.9200.


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